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The Whole Marketer podcast


Welcome to The Whole Marketer podcast. Our host Abigail Dixon, Founder and Director of Labyrinth Marketing, is passionate about supporting and empowering the people and marketers, behind the brands and businesses, to step change their and their brands growth. In each podcast, she along with her subject matter expert guest, will discuss a key skill; technical, soft or an area of personal development to support your growth as marketers in today's challenging yet fulfilling profession.

Mar 1, 2021

Episode #26.  This episode’s technical skill is sustainable marketing and looks at what we as marketers can do to take charge and drive the sustainability agenda. This special episode features three guest experts (and 3 good friends who are also fellow… fellows of CIM ; ) and co-authors of new book Sustainable Marketing: Gemma Butler, Dr Geraint Evans and Michelle Carvill. As marketing experts, they embarked on a journey to educate themselves on how to lead a sustainable organisation and talk to Abby about what they discovered, how you can get started and just how critical marketing is in being a catalyst for change.