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The Whole Marketer podcast

Welcome to The Whole Marketer podcast. Our host Abigail Dixon, Founder and Director of Labyrinth Marketing, is passionate about supporting and empowering the people and marketers, behind the brands and businesses, to step change their and their brands growth. In each podcast, she along with her subject matter expert guest, will discuss a key skill; technical, soft or an area of personal development to support your growth as marketers in today's challenging yet fulfilling profession.

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  2. Episode 95 - Marketing Leadership with guest Pete Markey

Episode 95 - Marketing Leadership with guest Pete Markey

Mar 20, 2023

Episode #95.  This episode discusses Marketing Leadership with returning guest Pete Markey, CMO Boots. 

Since Pete last spoke to Abby in Season 1 almost two years ago, he has gone on to join the UK’s leading health, beauty and wellness retailer as Chief Marketing Officer of Boots in UK and ROI. Whilst also being a leading voice in the marketing community as Advertising Association’s Front Foot Network Chair, ISBA Vice President, Marketing Week Top 100, Campaign Power 100, and Fellow of the Marketing Society, Marketing Academy & CIM. 

In this episode, Pete shares his approach to leadership, his journey since joining Boots and the insight behind their renewed strategy.  

Plus, his personal reflections of growth since starting this role, giving others learning opportunities and why networking is so important. 

Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn

Guest: Pete Markey | LinkedIn

This podcast is sponsored by Labyrinth Marketing  www.labyrinthmarketing.co.uk 

The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com